Chapter 05 of 5
What's Really Happening
Separating real placebo effects from things that only look like them.
- The Puzzle
Why people improve
When people get better after a placebo, several different things could be happening β not all of them are the placebo effect.
- Natural Course
Getting better anyway
Many conditions, like colds and back pain, improve on their own over time.
- Regression
Back toward average
People often seek treatment when symptoms are at their worst. Symptoms then tend to drift back toward normal anyway.
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Could you answer this?
In the 2011 asthma study, what happened when patients used placebo inhalers?
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π The Power of Expectation
- 01Sugar Pills That WorkThe placebo effect β what it is, and what it can and can't do.
- 02The Nocebo EffectWhen expecting harm makes you feel worse.
- 03Fake Surgery, Real ResultsTrials where pretend operations worked as well as real ones.
- 04Honest PlacebosPlacebos that help even when patients know they're fake.
- 05What's Really HappeningSeparating real placebo effects from things that only look like them.